The Role of the Lifestyle Center
High-profile open-air centers prove solid measure of market's success
 

In the past decade, lifestyle centers have been overbuilt. But they are also proving to be a strong indicator of market growth. CPN has partnered with sister business Claritas, a service of The Nielsen Co. that specializes in retail-related demographic and marketing research, to present an examination of the correlation between presence of lifestyle centers and market growth. For the full report, please click here.
 
Lifestyle Markets
Lifestyle Leaders (CBSAs with populations of at least 200,000)
 
Lifestyle Leaders (CBSAs with populations of 50,000 to 199,999)
 
Center Markets
Closeup: Population Growth & Lifestyle Centers (CBSAs with populations of at least 200,000)
 
Closeup: Population Growth & Lifestyle Centers (CBSAs with populations of 50,000 to 199,999)
 
County Charts
Fast Starters
 
Income
Affluent Households' Characteristics
 
Additional Research: New Math
While retailers and retail real estate owners have found success using sophisticated modeling techniques to identify their next store sites. But today's volatile economy is proving a need to take a step further in reading market statistics. Nielsen Claritas has devised some new combinations that help better identify the markets with the greatest potential consumer spending power. Click here to access this information.
 
Methodology:
The data in this report emerged from Nielsen Claritas’ effort to score the retail growth potential of all markets in the United States. Analysts evaluated the 936 core based statistical areas that are defined by the U.S. Office of Management and Budget. Researchers used data from several proprietary Nielsen Claritas sources, including Pop-Facts, the Shopping Center Database, Business-Facts and the PRIZM segmentation system, which classifies Americans according to 66 lifestyle types grouped into 14 social categories. Click here for entire methodology.
 
CPN has partnered with sister business Claritas to provide the commercial real estate industry with data and analysis useful in shaping effective retail real estate strategies.
Nielsen Claritas is a marketing information resources company dedicated to helping companies engaged in consumer and business-to-business marketing. We are dedicated to maximizing our clients' profitability with targeted and measurable marketing programs and enterprise-wide technology solutions. For more information on Claritas,
click here.
 
Feedback:
We at CPN would appreciate your feedback on how you are able to use the provided data and on other data you need that we could provide. Please email editor-in-chief Suzann D. Silverman at suzann.silverman@nielsen.com with your thoughts and experiences.
 
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?CPN Executive Outlook? A roundtable discussion on market strategies with John C. Cushman III, Chairman of Cushman & Wakefield, Inc., Gordon DuGan, President and CEO of W. P. Carey & Co., and Mark Rauenhorst, Chairman and CEO of Opus Group.; CPN; Cushman & Wakefield; Gordon DuGan; John C. Cushman III; Mark Rauenhorst; Opus Group; W. P. Carey & Co.; Eugene Gilligan, Senior Editor for Commercial Property News interviews Bob Bach, National Director, Market Analysis Grubb & Ellis Company at Multi Housing World.; Bob Bach; Commercial Property News; Eugene Gilligan; MHN; Multi housing news; multi housing world; hompage
 

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